Imagine, right now, if you could pick a fictional person to be your business coach. Someone who you’d think, ‘It would be so cool to work with them!’ For me, without question, it would be Ted Lasso – someone to remind me of what’s really important in life and also make me laugh. Of course, […]
Personal Brand
Why referrals are bad for business (and what you should do instead)
Does your business rely on referrals from previous customers and clients? There’s no doubt that being recommended to others feels great. But did you know referrals can be ‘bad’ for your business? Let’s find out why and what you can do to grow your business in 2020 and beyond. 1. You don’t know anything about […]
How to make your service-based business website rank higher on Google
As a website owner, you might be interested in how to make your personal brand website rank higher on Google. And you’re probably wondering – does SEO, or search engine optimisation matter? Should you hire an SEO company to help you rank higher? In this post, we talk about why SEO is important for personal […]
7 Tips for Transitioning into a Personal Brand Website
Have you been thinking about becoming a personal brand? Are you worried about how transitioning into a personal brand website might impact your business? Creating a personal brand website is something that a lot of our web design clients have come to us for over the years. And we’ve noticed that business owners with more […]
9 Ways to Create a Big, Bold Statement for Your Personal Brand Website
When people land on your personal brand website, how do you get their attention? How do you stop them in their tracks and tell them exactly what it is you do and why they’re in the right place? You do that with a Big, Bold Statement. Often called your ‘Value Proposition’ or ‘You statement’, the […]
How to choose a domain name for your personal brand website
Are you a personal brand that’s just getting started? Are you wondering what would make a great domain name for your personal brand website? Let’s look at some of the options available to you. What different kinds of domain names could you choose? When it comes to domain names for personal brands, broadly speaking, you […]
The Ultimate Guide to Creating a Personal Brand Website (with examples)
It’s easy to overcomplicate web design, especially when we’re building a website ourselves. But creating a successful website is not rocket science. In fact, even if you’re building your own website, it’s easy to create something clean, simple and, more importantly, successful. Our B.R.A.N.D. framework for Personal Brands We’ve come up with a simple way […]
What is a Learning Centre and why do you need one on your website?
Every business that invests in content marketing, whether that be in blogging, videos, or podcasting, needs to have a learning centre on their website. But what is a learning centre? And how does it work? What’s a Learning Centre? Have you ever come across a Learning Centre on someone’s website? Maybe, just like on our […]
Ep 18 – How to prepare for a photo shoot for your website
Good photography can make or break a website. If you have bad photos or you rely heavily on crappy stock images, it can really turn off your end-users. We’re pretty terrible at the art photography, but, we’ve learnt a lot about the best way to present your photographs on your website. In this episode, we’ll […]